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Master of Business Administration (MBA) Powered by E.D.G.E (2 years, Full Time)

 

Overview

The changing face of global business and economy has resulted in the need for Management Education in India to embrace the change and move towards a new age business study that will

  • Equip students with the latest knowledge tools to counter the challenges of the constantly transforming business world.
  • Train them in latest industry practices and skills.

NSHM’s MBA programme is powered by E.D.G.E. (Experiential Development with Global Exposure), that has been designed to groom the next generation of business managers. This is a set of value additions complementing the university curriculum to enable MBA aspirants to steer ahead of competition, armed with the exposure to best global practices in their discipline and the training & certifications required to make their CV stand out among the rest.

 

Kolkata MBA Course Details
Course Level Post Graduation
Duration 2 Years
Eligibility Graduation
Type Degree
Specialisations Marketing, Finance & HRM


Scope & Career Opportunities

  • Marketing—Market Research, Product Development, Branding, Sales & Distribution,Advertising,Public Relations,Media Planning and Buying, Media Relations, Client Servicing, E- Commerce, Web Marketing, Merchandising
  • HR—Talent Acquisition, Training and Development, Payroll Management, Industrial Relations,HR Analytics
  • Finance—Accounts, Financial Planning, Resource Mobilization,Auditing, Costing, Taxation, Treasury, Investments Research, Insurance, Investment Banking,Purchases, Personal Finance, Foreign Exchange
  • IT–Systems Design, Data processing and Systems Analysis, Management Information Systems, Enterprise Resource Planning
  • Operations—Inventory Control, Quality Control,R& D, Logistics & Supply Chain

Curriculum

Semester – I

  • MB – 101 Managerial Economics (Micro)
  • MB – 102 Organizational Behaviour
  • MB – 103 Business Communication
  • MB – 104 Legal and Business Environment(Micro and Macro)
  • MB – 105 Indian Ethos and Business Ethics
  • MB – 106 Quantitative Techniques

Semester – II

    • MB – 201 Indian Economy and Policy
    • MB – 202 Financial Reporting, Statements and Analysis
    • MB – 203 Marketing Management
    • MB – 204 Operations Management
    • MB – 205 Management Information System
    • MB – 206 Human Resource Management

The rest of the years are specialization courses based on the electives that students select.

Semester – III

Core Papers:

  • MB – 301 Project Management
  • MB – 302 Corporate Strategy
  • Elective Papers: Two from any one Functional Area (Major) and two from a different
  • Functional Area (Minor)
  • MB – 303 Internship Project and Viva Voce

Semester – IV

  • Elective Papers (Four from Major Functional Area and Two from Minor Functional area)
  • The Major and Minor Functional areas will be same as chosen in the 3rd Semester.

Specialization Papers

Elective Papers For Semester – III

Marketing

  • MM 301 B2B Marketing
  • MM 302 Digital & Social Media Marketing
  • MM 303 IMC/ Promotion Strategy
  • MM 304 Marketing Research

Finance

  • FM 301 Taxation
  • FM 302 Project Appraisal & Finance
  • FM 303 Behavioral Finance
  • FM 304 Corporate Finance

Human Resource Management

  • HR 301 Team Dynamics At Work
  • HR 302 HR Metrics And Analytics
  • HR 303 Cross Cultural Management
  • HR 304 Organizational Design

Elective Papers For Semester – IV

Marketing

  • MM 401 Consumer Behaviour
  • MM 402 Retail Management
  • MM 403 Sales & Distribution Management
  • MM 404 Service Marketing
  • MM 405 Product & Brand Management
  • MM 406 International Marketing
  • EM 401 Entrepreneurship

Finance

  • FM 401 Investment Analysis & Portfolio Management
  • FM 402 Managing Banks & Financial Institutions
  • FM 403 Mergers, Acquisition & Corporate Restructuring
  • FM 404 Financial Derivatives
  • FM 405 International Finance
  • FM 406 Financial Markets & Services
  • EM 401 Entrepreneurship

Human Resource Management

  • HR 401 Manpower Planning Recruitment & Selection
  • HR 402 Employee Relations & Labour Laws
  • HR 403 Compensation & Benefits Management
  • HR 404 Performance Management Systems
  • HR 405 Strategic HRM
  • HR 406 International HRM
  • EM 401 Entrepreneurship

Eligibility & Selection

Candidates need to fulfill at least any one of the conditions

  • 60% & above in 10th & 12th Standard and Graduation with a valid score in CAT/MAT/JEMAT.
  • 75% percentile in CAT or 80 percentile in MAT & above with minimum 50% marks or equivalent CGPA in Graduation from any recognized university.

Mindspark, NSHM’s 3 fold selection process

  • English language proficiency – written test
  • Extempore on current topics
  • Personal interview

Ashajyoti Scholarship

Empowering & Inspiring the finest with their academic pursuits with merit scholarships

Scholarship Amount(% of course fees) Percentile in CAT Percentile in MAT
100% 95 98
75% 90 95
50% 85 90
25% 80 85

Final Scholarship will be awarded on the basis of CAT / MAT score, academic score and performance in NSHM selection process.


Special Deliverables

Features of E.D.G.E.

Global Immersion

Ivy League faculty Engagement

  • Programme curation
  • E-mentoring on specialized courses
  • 300 hours of total classroom sessions

15 Days International Study Tour

  • Tentative destinations (the list is indicative, not exhaustive and subject to MOUs with the Universities)
  • NUS, Singapore
  • Simon Fraser University, Canada
  • McCombs School of Business, Texas, USA

New Age Tech Boost

Training & Certification in Data Analytics, Block Chain, AI etc covering

  • The changing ‘data-scape’ and disruption
  • Management of Systems in the world of Big Data
  • suggestions for MOOC courses to enable self-learning
  • Introduction to AI & Machine Learning
  • Forecasting & Clustering: relevant case-based learning

Life Skill Development

Training & Certification in Experiential Leadership

Focus on Liberal Arts for all-rounded development

Training & Certification through specialized NSHM centers

  • Creative & Performing Arts
  • Language & Linguistic Studies
  • Innovation & Incubation
  • Sports & Wellness
  • Social Change

NSHM Career Assistance

    • National Placement Cell

NSHM facilitate placements with best of brands across the country without being limited to regional organizations and has outstation placement offices to support the same.

    • Cross Portal Placements

NSHM will accrue the benefit of cross portal job opportunities to business management students with suitable profiles. With courses taught for 5 other verticals like Media & Design, Health Sciences, Tourism & Hotel Management, Engineering & Technology and Computing & Data Analytics, NSHM has a pool of vacancies across these industries, all of which require business managers.

    • Job Opportunities

Access to specific and relevant job opportunities for students in the program from NSHM’s extensive industry network will be provided.

    • Career Aspiration Mapping

The institute will conduct Mentoring sessions to understand student’s past skill sets/ background, career plan, aspirations and expectations from the programme.

    • Resume Feedback and Profile Building

Mentoring and detailed feedback on student’s resume and LinkedIn Profile from internal team and relevant industry professionals will be provided.

    • Mock Recruitment & Interview Sessions

Mock examinations and practise tests to prepare students adequately for industry led recruitment for job openings will be held. 1-on-1 interview preparation sessions with industry experts for personalized and detailed feedback will be organised.


Knowledge Tools

  • State-of-the-art Laboratory and Infrastructure
  • Library with more than 10,000 books along with e-journals and e-magazines
  • Vastly experienced faculty members with more than 70 % awarded or enrolled Ph.D scholars
  • Huge Extra-curricular and Co-curricular engagement opportunities

Placement

                                                                                         

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