NSHM is one of the prominent MTTM colleges in West Bengal offering Masters of Tourism & Travel Management programme in Kolkata and Durgapur campus. This programme is a blend of theoretical learning and live projects, supported by mentors who are approachable, interested in students’ learning and who value the students input into their own learning process.

Through classroom and field lessons, students will be equipped to climb the corporate ladder with skill-set for international positions in the industry and knowledge on various administrative and managerial responsibilities. Apart from the extensive curriculum, this programme will also have some added benefits like – IATA training and certification in managing travel business, practical exposure through educational tour, research based assignments and research paper presentations. Industry interactions through campus workshops, seminars and internship opportunities will further help the students to grasp the subject as well as get accustomed with professional world.

This Program is offered in Blended Learning (BL) Mode

From the Academic Session 2021-22 a select list of full-time and regular MAKAUT degree programs, mainly at the post-graduate levels shall be offered in Blended Learning (BL) Mode

Blended Learning (BL) Mode Highlights

  • More flexible, agile, & cost-effective. Targetted for Working Professionals.
  • 100% Full-Time Regular Degree – this is not an Online Degree Program.
  • At least 40% of the learning in face-to-face online mode will be with handpicked subject-area experts from all over the world.
  • Online Evening Classes from Monday to Friday. (From 6pm – 9pm)
  • Practicals & Lab sessions will be On-Campus (Weekends, 10 a.m – 4 p.m)
  • University examinations and assessments will be as per the norms applicable to the traditional full-time and regular degree courses of MAKAUT.

Career Opportunities

NSHM Knowledge Campus is the Authorized Training Centre (ATC) of the International Air Transport Association (IATA) since 2007 and this allows us to help our students get acquainted with the various aspects of travel and tourism management industry. Students holding MTTM degree can work in:

  • Destination Management Companies (DMCs)
  • Leisure Management Companies
  • Tourism Organizations
  • Airlines
  • Airports
  • State Tourism Development Corporations
  • Hospitality sector
  • Cruise lines
  • Travel BPOs
  • Online Travel Companies
  • Event Management Organizations
  • Self-employment through entrepreneurship

Programme Structure

Core Curriculum

Tour Operation Management

Tourism Principles, Practices, Legal and Ethical Issues

fundamental tourism concepts, growth and development of tourism, potential mapping, measurement, impact of tourism, legal & regulatory framework of travel and toursim, different parties involves, Tourism Act and Package Tour Regulations, etc.

Tourism Products of India

fundamentals of tourism product, different tourism products and geographical features, natural and manmade tourism of India.

Tour Package

fundamentals of tour, components of tour, selling package tours and application of tour package in inbound and outbound tour.

Itinerary Planning and Costing

tour operations like itinerary preparation and costing of the tour package.

Tour Guiding and Interpretation

natural, cultural or historic values attached to places, conservation and ongoing protection of heritage, customer-delight.

ICT in Tourism

innovation and technology related to the growth, success and future development of tourism and approaches that effectively utilise technology and innovation within the tourism industry.

Tourism Entrepreneurship

fundamentals of entrepreneurship, travel and tourism cases on entrepreneurship, innovation and incubation, start-up creation, resources mobilization, policy, laws, and schemes related to entrepreurship

Airlines and Air Fare Management

Tourism Geography and International Tourism

physical and cultural factors influencing tourism as well as the geographic aspects of international tourism, locations of major attraction, underlying geographic, social and economic factors, sustainable development.

Airlines Management

overview of the airline industry and underlying marketing, financial, operational, and other factors influencing airline management.

Airfares Management

fare and rule components that define the airfare product, services and price: origin, destination pair, fare class, one-way, round-trip indicator, fare amount, validity dates, mileage and other rules.

Global Distribution System

computerised network system, global transactions between travel industry service providers, mainly airlines, hotels, car rental companies, and travel agencies.

Tourism Marketing Management

Services Marketing

business to consumer (B2C) and business-to-business (B2B) services, marketing of all types of tourism, hospitality, leisure and entertainment services, and transportation services.

Tourism Policy, Planning and Development

Planning for organized development in tourism, social, economic, and environmental advantages of the development progression.

Destination Marketing

tourism destination, information, education, awareness, promotion, and marketing, digital marketing, business growth – new and repeat visitors, and sustainable development.

Marketing Research in Tourism

systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services, identifying & assessing on how changing elements of the marketing mix impacts customer behavior.

Customer Relationship Management

fundamentals of relationship marketing, software system, managing interactions with existing as well as past and potential customers, different approaches to manage and analyse interactions with its past, current and potential customers.

Programme Type - Hybrid Mode (BL)PG

Duration - 2 years

Minimum Eligibility - Bachelor Degree

Degree Awarded By -

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