Student’s Perspective

Learning Resources

Academic Excellence

Experiential Learning

The PGDM Course

Placements

Certification & Recognition

 

Student’s Perspective

SURAJIT BAG
Maple Orgtech (I) Ltd.

From my experience I have learnt that students at NBS have the advantage of developing a cross functional knowledge base. The well designed courses along with the emphasis on case-based interactive learning prepares students to become business leaders of tomorrow. To develop leadership skills and techniques like Lateral Thinking, we had sessions under Peter de Bono, Dr. Tapan Panda (IIM Indore) and others. At NSHM a great emphasis is also given to developing Organizational Behaviour Skills for the students who are gearing up to step into the corporate world. I am happy to say that after graduating from NBS, I joined Maple Orgtech (I) Ltd.

SHUBHO GHOSH
Nirmal Bang

As an ex-student of NSHM Business School I can say it is a management institute with an atmosphere that is extremely conducive to learning. I have gathered enormous knowledge, skills and ideas related to the Industry from my helping faculties who used to share their priceless knowledge with us. I am placed at Nirmal Bang. I feel proud to be a part of that institute which turned me to a man from a boy.

VIDYA VANJANI
Kotak Mahindra Bank

Life at NSHM was truly a learning experience... I still remember the quote in the library which said, "Here knowledge is free, you just have to carry your own container". This is so true at NSHM. The campus gives you all that you need or want from good infrastructure to great faculty members to opportunities to excel and so on. As far as my experience goes it's been the one to remember for a lifetime. I am also happy to share that my NSHM education has helped me bag a lucrative job at Kotak Mahindra Bank.

SANCHARI SAHA
Videocon Group

Memories of the happy days spent at NSHM Business School will last a lifetime for me. Classes were extremely enjoyable, the faculty approachable and always ready to help, the campus itself was fantastic and we never lacked any resources whatsoever. The entire experience of studying here prepared me so well for the world outside, that I didn't face any problems in getting a good job at the Videocon Group. Thank you, my alma mater.

GOUTAM ROY
Balmer Lawrie

The knowledge that I received at NSHM Business School can be summed up in two words – Experiential Learning. It was a complete education, which went far beyond the four walls of classrooms. Great interactions and workshops with industry experts, personality development skills, real world strategy planning sessions, Lateral Thinking modules by Peter de Bono, and the list of good things that we experienced is endless. Thanks to my education at NBS, I am now employed in an important position at Balmer Lawrie.

INDRAJIT BASAK
Simplex, Qatar

I learnt a great deal during my PG course at NSHM Business School. Classes were productive, campus life was vibrant and I participated in a lot of events in our annual fest which we all looked forward to. I can assure all prospective students that you will have the time of your lives here. The knowledge I gained here ensured that I got a job at Simplex, Qatar. All the best to NSHM and the present students.

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Learning Resources

THE NSHM JOURNAL OF MANAGEMENT RESEARCH AND APPLICATIONS (NJMRA)

BRIC publishes its own referred journal NSHM Journal of Management Research and Applications. This esteemed management journal is a forum for academicians, business leaders, policy makers, researchers and students to exchange and discuss ideas, to reflect on change processes and change approaches across businesses and industries.

BRIC (Business Research and Information Cell) of NBS Kolkata has been actively involved in providing research support to faculty leading to dynamic designs for pedagogical inputs and also research publications in reputed national and international journals.



Enterprise First, the entrepreneurship cell (E-Cell) of NSHM is focused on jump-starting the pursuit of students' entrepreneurial aspirations. Other than a diverse course load and innovative on-classroom and off-classroom experiences, students study and learn alongside business-practicing faculty as well as interact with successful business owners through projects, mentor programmes and internship opportunities. Such experiences help students develop their entrepreneurial outlook.

E-Cell of NSHM participates in E-Week, an annual week long competition organized by NEN (National Entrepreneurship Network) where more than 270 management institutes participate including the IIMs.

NSHM was the National Champion of NEN's E-Week in year 2008 and National Runner-Up in 2010.

Infrastructure and Support Services

At NSHM, you receive more than an outstanding classroom education and hands-on training. We provide world-class facilities to all our students, such as:
Wi-fi campus Language lab Centre for Executive Development E-library IT-Lab

LIBRARY

Collection of more than 10,000 books Spread over 425.18 sq metre area All books with computerized indexing and barcode for easy access Subscription to more than 100 national and international journals with rich collection of old bound journals like Harvard Business Review, Asia-Pacific Journal, etc Collection of NPTEL material to enhance learning and assisting course ware: Rich collection of Institutional Repository Collection of database, audio visual, e-books and e-journals Digital library section with Internet facilities, multimedia PC, printer and scanner Reprography facility Institutional membership with American library and British Council Library

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Academic Excellence

Course Mentors

Dr. Tapan K Panda - President, Marketing and Corporate Affairs, Everonn Education Limited, Chennai, (Ex-Director IIM Indore).

Dr. Sudip Bhattacharjee - Executive Director MBA Programme, School of Business, University of Connecticut.

Dr. Pradeep Mallik - Deputy Editor - Ahmedabad Mirror, a Times of India Group publication.

Prof. Harish Chowdhury - Professor - FMS, Delhi (IIT Kharagpur, IIM Bangalore).

Prof. Janat Shah - Head-Operations and Supply Chain Management of IIM Bangalore and President of Society of Operations Management.

Prof. S. Ramani - Head - CII Institute of Logistics.

Prof. S. S. Srinivas Kumar - Professor -Indian Institute of Management, Kozikode, B.Tech (REC Calicut), M.B.A (S.V. University), Ph.D (ISM Dhanbad).

Dr. Sunil Sahadev - Professor - The University of Sheffield, UK.

Mr. Bhaskar Chatterjee - Ex President - S Kumars, Ex CEO - Jashan. He has over 30 years of Industry Experience.

Faculty

Dr. Sujit K. Basu - Director, NSHM Business School, Kolkata, (Ex-Vice Chancellor, Viswa Bharati University; Ex-Director, MDI, Gurgaon).

Dr. U. K. Basu - Ph.D | International Finance

Peanaky Mridha - BTech (IIT-Kgp), PGDM (IIM-C) | Operations Management, Logistics and Supply Chain Management

Dr. Rajlakshmi Mallik - PhD. (ISI, Kolkata) | Managerial, Micro and Macro Economics

Dr. Soujanya Pudi - MA, PGDTE, Ph.D. | ELT, Corporate Communication, Training and Development

Shampa Chakraberty - BA(H), MBA | Human Resource Management

Parijat Biswas - PGDM (IIM, Kolkata) | B.Tech. (IIT, Kharagpur)

Madhupa Bakshi - MS (University of California, USA), PGDBM

Mr. Saibal Chatterjee - MBA, IIM - Ahmedabad

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Experiential Learning

Research led Pedagogy

Key Aspects

The learning methodology is primarily experiential in nature with a focus on application of concepts. The methodology includes the following, based on the requirements of the specific course:
Interactive lectures Case study pedagogy Classroom projects and exercises Class simulations and games Group presentations Study of contemporary articles from referred journals Field projects and company visits Video presentations Expert and guest lectures Activity Labs

MENTOR MENTEE PROGRAMME

The Mentor Mentee programme is part of our focus on real life experiential learning. Our students will have an external mentor (an entrepreneur or a senior manager of a company) who will groom our students, and an internal mentor (one of our own professors) who will have a small batch of students under him and spend time to prepare the students for the rigours of the industry. The objective of the Mentor Mentee programme is to prepare our students for the industry and to supplement their normal curriculum through industry internships, personal attention and one-to-one training. With Case studies and real life situational training, our students are made to experience their future in the present, at NSHM.

INDUSTRY VISITS

NSHM strongly believes that learning is incomplete without practical exposure. It is with this view that NSHM conducts industry visits to top-notch companies and gives students a good glimpse of their future.

BUSINESS ETIQUETTE & COMMUNICATION SKILLS

Our students are taught social guidelines and business manners in order to face business situations when dealing with others or chalking up important deals.

CONFLICT & STRESS MANAGEMENT

Conflict Management teaches our students various ways to handle grievances - standing up for what they consider to be right and against what they consider to be wrong. Stress Management is becoming increasingly important in today's world, especially for management students. Our students are taken through various sessions in stress management which helps them cope with the rigours of academics.

NEGOTIATION SKILLS

Modules on negotiation techniques prepare students for cracking and negotiating on the best deals as they join the corporate world.

DECISION MAKING & TIME MANAGEMENT

At NSHM the art of decision making is given importance wherein a student is taught to be practical so that he/she makes a judgement after careful analysis and consideration. Time Management is also seen as an important tool that increases efficiency and productivity.

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The PGDM Course

The Post Graduate Diploma in Management lasts six trimesters, spread over two years, with a summer project in between. The first year students are exposed to basic concepts in the areas of Marketing, Finance, Human Resource Management, Quantitative methods, Operations and Behavioural Sciences through the "Core Courses". These lay the foundation for all the functional areas of management to help develop problem solving skills. In the second year, students specialize in functional area of their interest.

Trimester Frame work

First Year
Trimester 1		Trimester 2		Trimester 3
	Accounting for Managers		Financial Managements - Basis		Advanced Financial Management
	IT for Managers		Operations Research		Business Research Methods
	Organizational Behaviour		Human Resource Management - Basis		Advanced Human Resource Management
	Quantitative Methods		Marketing Management - Basis		Advanced Marketing Management
	Micro Economics		Management Information System		Production & Operations Management
	Legal Enviroment of Business		Micro Economics

Second Year
Trimester 4		Trimester 5		Trimester 6
	Business Ethics and Corporate Governance		Business Strategy		Entreneurial Management
	Business Environment		4 Electives from your specialization		4 Electives from your specialization
	Environmental Management
	Supply Chain Management

Specialization Marketing

Marketing as a discipline observes the entire business process as consisting of a firmly integrated effort to determine, generate, awaken and gratify customer requirements. Since marketing progresses with time, it is a critical consideration while designing the marketing curriculum. The nature of consumers and solutions crafted in response by business firms, change both incrementally and drastically over time. A comprehensive analysis of this ever-evolving marketing world and its incorporation into marketing learning is what guarantees an up-to-date curriculum of the Marketing Area. A curriculum in effect is limited until delivery. What truly enhances marketing learning at the School is a faculty that consists of top-notch academics and practitioners. A fine blend of experts drawn from every area of the marketing value chain ensures that marketing courses across terms lead from one to another seamlessly. The tools they use ensure conceptual and application-oriented learning. The result is a collaborative environment that fosters the building of marketing expertise. This in turn facilitates market readiness among students.

Second year area-wise electives at a glance

Consumer Behaviour Services Marketing Marketing Communication Strategy Sales and Distribution Management Strategic Marketing Management Product Management Retail Management Brand Management Customer Relationship Management

Specialization Finance

The Finance Area in the School of Business is unique in its own way. It keeps pace with the evolving world of finance and brings into its curriculum the current developments and innovations that make the course contemporary and up-to-date. The faculty is a good mix of core academicians and industry experts who have come together to design and deliver knowledge that will give finance students the distinct advantage of being market-ready when it comes to placement. This is accomplished through periodical curriculum review based on the input of all the stakeholders, including industry experts, recruiters and students. After completing the programme, students can look at several options such as equity research, credit analysis, wealth management and investment banking and treasury management, as career paths. The whole academic exercise revolves around the commitment of the Area to stimulate intellectual curiosity and provide an assurance of learning. It is sure that students in the Finance Area will enjoy the experience and appreciate the rigour that will chisel their skill-sets and prepare them to be global business leaders.

Second year area-wise electives at a glance

Financial Risk Management Strategic Financial Management Security Analysis and Portfolio Management Investment Banking and Financial Services International Finance and Trade Management of Financial Institutions Overview of banking Banking Service Operations Rural Banking and Microfinance Risk and Insurance Life Insurance General Insurance

Specialization Media

The study of Media Management is characterized by an interdisciplinary approach. It is designed to impart technical knowledge, scientific fundamentals and methods which are understood as application-oriented prerequisites of the media industry. The need of the hour is professionals with more in-depth knowledge of Journalism, Advertising, Animation, Public Relation, Event Management, TV Production/Direction, as today the media industry often converges and works very closely. Media experts with thorough industry knowledge are recruited not only by media but other industries like manufacturing, public administration and other institutions. The "close-to-the-market" infrastructure and a great number of visiting lecturers coming from the media industry will make it possible for the students to leave the course as a media expert equipped with a sound academic education. Likewise, they would be capable of working in a team and would be success-driven.

Second year area-wise electives at a glance

Media and communication theories Media Perspectives Consumer Behaviour Public Relations Advertising Media and Market Research International Media Developments Media Planning and Buying Electronic Media Planning and Production Techniques E-content Creation Integrated Marketing Communication Media Management Cases Brand Management

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Training & Placements

Corporate Relations and Talent Transfer (CRTT)

This department interfaces, establishes and maintains mutually beneficial relationships between the industry and the academy, be it a global or Indian company, a local area business or a company-sponsored fund or foundation.

From career-development sessions, resume and cover-letter writing, to mock group discussion and interviews, we give them an experience and learning which we believe moulds them to be industry-ready.

	Airtel		Allahabad Bank		Ambuja Realty
	Assam Petrochemicals Limited		Emami Limited		Essar Solutions
	IDBI Bank Limited		IMRB International (Abacus Research)		India Cements Investments Services Limited
	Mahindra & Mahindra Finance		Max New York Life Insurance Co. Ltd.		Microsec Capital
	ONGC		Reliance Communications		Standard Chartered Bank (Siliguri)
	Third Wave Online		Ambuja Cement, Bajaj		Capital, Bandhan, BASIX
	Bharti Axa Life		BM Birla Heart Research		Brand & More
	Birla AMC		D-Craft		Deustch Bank
	Dharma.h		D-Mart		DNA Yellow Pages
	Durgapur Cement		HDFC Standard Life		ICI Dulux Paints
	ICICI Bank		ICICI Direct		India Infoline
	JIS Group		Kotak Securities		Manikaran Power
	Matrix Cellurar		Mobile Store		Nirmal Bang
	Ratnabali Capital Market		Royal Bank of Scotland		Times Job
	Turning Point Consultant		UB Spirits Ltd.		Universal Hunt
	Usha Capital		VIP Industries		Wiseman Financial
	Bharat Coking Coal Limited		Birla Cement, CIPLA, DVC Maithon		Edelweiss Capital, Essar Solutions, ILS
	India Cements Investments Services Limited, ITC, Munger, IVAC, Macmillan		Max New York Life Insurance Co. Ltd.		MetLife Insurance
	Outlook India Limited		Wave Online, UBI

Certification & Recognition

Your qualification gets due recognition across academic spheres, corporate, PSUs,

NGOs and further.
It is a 2 Years Full Time course approved by AICTE, Ministry of HRD, Govt. of India.

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