Back in the old days there was one massive directory that had names and addresses of every vendor, business and other classified listings in one place. As the world progressed we outgrew these hefty books but ended up having some common names on our mobile phone books. But not everyone will have a handy man handy all the time.
What is JustDial?
JustDial came into the market to fill up this void left by the yellow pages and directories. A place where you can get answers to every need, all you need to do is “just dial”. The idea was to offer classifieds listings of small businesses for a yearly charge. People can search for businesses via call, SMS, website, or now through its mobile app. But it wasn’t this simple to begin with and it is a brand that evolved over time as did the thought and mindset of its founder.
The JustDial Timeline
Today JustDial is one of the few such businesses in India to go for an IPO. They have funding over US$103.2 million, from key investors such as, SAIF Partners, Tiger Global, SAP Ventures, Public shareholders. The company is listed on the Bombay Stock Exchange with a valuation of just under US$1 billion. It now has over 15 million listings and employs about 9,000 people.
It has the largest number of reviews and ratings in the world, over 2.5 million. What’s their secret? The company takes real time feedback from customers for ratings/reviews and then uploads the results to their site.
Awards & Accolades
JustDial boasts of several awards and accolades, which they earned over the years. Some significant ones are:
Entrepreneurship is Key
The man behind this huge venture has some pearls of wisdom for the next gen business minds and startup geniuses. Mr. VSS Mani says, “Remember, entrepreneurship is different. It’s not like a regular job. It’s a calling. So don’t do it unless you have it in you. It has to come from inside. Not because someone told you, or copying someone else. And remember, there will be lots of failures. And learn from them. Don’t do minor, incremental things that copy someone else’s idea. Do something disruptive. Don’t do coupons.”