The internet, while it may or may not be a threat to traditional media, has some undeniable advantages over it. Whether these advantages will lead to it making traditional media obsolete or add value to it is yet to be seen. But impact it has had on the world in the last two decades permeates every aspect of society.
The edge internet has over traditional media is complex and spans across many aspects. Some major ones being:
Some of the major changes that have become prevalent with the advent of internet are:
While this might sum up the major changes we have been able to understand so far, how the internet and the content on it will evolve is yet to be known or properly analyzed. Many theories are being floated by experts in social science, communications, political science and economics. However, the world of media is already changing and media professionals have to keep adapting with it. One of the best ways for media professionals to stay ahead of the curve is by upgrading their education. A PG degree in Media Science is therefore an asset not only for a better job profile but also a better knowledge base. NSHM Knowledge Campus is one of the best media science institutes in Eastern India and offers UG & PG courses in media to make students industry ready. Explore your options here