MBA
Overview
The changing face of global business and economy has resulted in the need for Management Education in India to embrace the change and move towards a new age business study that will
- Equip students with the latest knowledge tools to counter the challenges of the constantly transforming business world.
- Train them in latest industry practices and skills.
NSHM’s MBA programme has been designed to groom the next generation of business managers. This is a set of value additions complementing the university curriculum to enable MBA aspirants to steer ahead of competition, armed with the exposure to best practices in their discipline and the training & certifications required to make their CV stand out among the rest.
| Kolkata MBA Course Details | |
| Course Level | Post Graduation |
| Duration | 2 Years |
| Eligibility | Graduation |
| Type | Degree |
| Specialisations | Marketing, Finance & HRM |
Scope & Career Opportunities
- Marketing—Market Research, Product Development, Branding, Sales & Distribution,Advertising,Public Relations,Media Planning and Buying, Media Relations, Client Servicing, E- Commerce, Web Marketing, Merchandising
- HR—Talent Acquisition, Training and Development, Payroll Management, Industrial Relations,HR Analytics
- Finance—Accounts, Financial Planning, Resource Mobilization,Auditing, Costing, Taxation, Treasury, Investments Research, Insurance, Investment Banking,Purchases, Personal Finance, Foreign Exchange
Curriculum
Semester – I
- MB – 101 Managerial Economics (Micro)
- MB – 102 Organizational Behaviour
- MB – 103 Business Communication
- MB – 104 Legal and Business Environment(Micro and Macro)
- MB – 105 Indian Ethos and Business Ethics
- MB – 106 Quantitative Techniques
Semester – II
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- MB – 201 Indian Economy and Policy
- MB – 202 Financial Reporting, Statements and Analysis
- MB – 203 Marketing Management
- MB – 204 Operations Management
- MB – 205 Management Information System
- MB – 206 Human Resource Management
The rest of the years are specialization courses based on the electives that students select.
Semester – III
Core Papers:
- MB – 301 Project Management
- MB – 302 Corporate Strategy
- Elective Papers: Two from any one Functional Area (Major) and two from a different
- Functional Area (Minor)
- MB – 303 Internship Project and Viva Voce
Semester – IV
- Elective Papers (Four from Major Functional Area and Two from Minor Functional area)
- The Major and Minor Functional areas will be same as chosen in the 3rd Semester.
Specialization Papers
Elective Papers For Semester – III
Marketing
- MM 301 B2B Marketing
- MM 302 Digital & Social Media Marketing
- MM 303 IMC/ Promotion Strategy
- MM 304 Marketing Research
Finance
- FM 301 Taxation
- FM 302 Project Appraisal & Finance
- FM 303 Behavioral Finance
- FM 304 Corporate Finance
Human Resource Management
- HR 301 Team Dynamics At Work
- HR 302 HR Metrics And Analytics
- HR 303 Cross Cultural Management
- HR 304 Organizational Design
Elective Papers For Semester – IV
Marketing
- MM 401 Consumer Behaviour
- MM 402 Retail Management
- MM 403 Sales & Distribution Management
- MM 404 Service Marketing
- MM 405 Product & Brand Management
- MM 406 International Marketing
- EM 401 Entrepreneurship
Finance
- FM 401 Investment Analysis & Portfolio Management
- FM 402 Managing Banks & Financial Institutions
- FM 403 Mergers, Acquisition & Corporate Restructuring
- FM 404 Financial Derivatives
- FM 405 International Finance
- FM 406 Financial Markets & Services
- EM 401 Entrepreneurship
Human Resource Management
- HR 401 Manpower Planning Recruitment & Selection
- HR 402 Employee Relations & Labour Laws
- HR 403 Compensation & Benefits Management
- HR 404 Performance Management Systems
- HR 405 Strategic HRM
- HR 406 International HRM
- EM 401 Entrepreneurship
Eligibility & Selection
- Passed bachelor’s degree of minimum 3 years duration.
- Valid score of CAT/WBJEMAT/XAT/MAT
Special Deliverables
Curriculum
Cafeteria approach to Electives
- At NSHM, we offer an extensive collection of Electives to students. This choice helps them to create a customized portfolio of courses that complements their major area of studies.
Regular upgradation of the syllabi
- Courses are upgraded regularly, ensuring students stay aware of the recent trends in the business world.
Cutting-edge “Practicum” for all specialisations
- Each specialisation course is designed to impart essential managerial skills.
Experiential Learning
Corporate – Leader Speak
- Interactive sessions with CXO level professional leaders to give a holistic and practical perspective of management.
Mentoring by Corporate and Academic Leaders
- Throughout the programme students will be individually assigned a corporate and academic mentor, to help them not only to understand their potential but also make them job ready in industries suitable for them.
Social Outreach
- To make students aware of their immediate context of society, market and environment, they will be exposed through outreach programs to the real India.
Modular workshops based on cutting edge inputs
- World class faculty from institutions of eminence from India and abroad will deliver capsule workshops based on domain knowledge and their application in various specialisation areas.
Training & Certification in Life Skills through specialized NSHM Centres
- Creative & Performing Arts
- Language & Communication
- Innovation & Incubation
- Sports & Wellness
NSHM Career Assistance
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- National Placement Cell
NSHM facilitate placements with best of brands across the country without being limited to regional organizations and has outstation placement offices to support the same.
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- Cross Portal Placements
NSHM will accrue the benefit of cross portal job opportunities to business management students with suitable profiles. With courses taught for 5 other verticals like Media & Design, Health Sciences, Tourism & Hotel Management, Engineering & Technology and Computing & Data Analytics, NSHM has a pool of vacancies across these industries, all of which require business managers.
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- Job Opportunities
Access to specific and relevant job opportunities for students in the program from NSHM’s extensive industry network will be provided.
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- Career Aspiration Mapping
The institute will conduct Mentoring sessions to understand student’s past skill sets/ background, career plan, aspirations and expectations from the programme.
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- Resume Feedback and Profile Building
Mentoring and detailed feedback on student’s resume and LinkedIn Profile from internal team and relevant industry professionals will be provided.
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- Mock Recruitment & Interview Sessions
Mock examinations and practise tests to prepare students adequately for industry led recruitment for job openings will be held. 1-on-1 interview preparation sessions with industry experts for personalized and detailed feedback will be organised.
Knowledge Tools
- State-of-the-art Laboratory and Infrastructure
- Library with more than 10,000 books along with e-journals and e-magazines
- Vastly experienced faculty members with more than 70 % awarded or enrolled Ph.D scholars
- Huge Extra-curricular and Co-curricular engagement opportunities
