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An Aspirant’s Dilemma – MBA Marketing or MBA Finance

MBA in today’s date is an important means of accelerating a corporate career. Every student wants to make the most of this opportunity. This is when a common dilemma takes up a lot of focus. The thought which takes a MBA aspirant to a state of perplexity is- What should be m... Read More

The Evolution of Louboutin

Not so long ago, shoes were just a necessary accessory to cover our feet and protect it. Comfort took priority over design. While that is still the heart of making any good shoe, fashion evolved over the years to make this accessory an icon of glamour as well. This shift in co... Read More

The Inspiration of Luxury- Cocó Chanel

Humble Beginning Fashion’s most iconic figure Cocó Chanel, was born as Gabrielle. She was raised in an orphanage after her mother passed away and her father failed to make ends meet. This is where young Gabrielle learnt to sow magic with her needles, a small skill that wen... Read More


Supply chain management is the active management of supply chain activities with two objectives: to maximize customer value and achieve a sustainable competitive advantage. If this is what attracts you then a full time university degree course of 3 years under WBUT is... Read More

Inspiring Start-ups: How JustDial Made It Big Just In Time

Back in the old days there was one massive directory that had names and addresses of every vendor, business and other classified listings in one place. As the world progressed we outgrew these hefty books but ended up having some common names on our mobile phone books. But not... Read More

Inspiring Start-ups: How Zivame Pushed The Right Buttons Towards Success

Generally people are quick to criticize taboos present in the society either out loud or in hushed tones. But there can be a good side to it which goes un-noticed. One such topic is lingerie. We need it, but choose not to talk about it. It was this mindset that a young Richa K... Read More

Inspiring Start-ups: How Paytm changed the way we pay

Inspiration for finding the next big thing comes from the most mundane aspects of life. Hailing from a small town of Aligarh, Vijay Shekhar Sharma founded one of the most successful payment and money transfer apps used in India – Paytm. In this freshly demonetised Indian eco... Read More

Inspiring Start-ups: How brought furniture online

The e-commerce industry in India is booming rapidly. The early movers in e-commerce are expanding their portfolio, as well as exploring new horizons, whereas innovative players are coming up with niche offerings.  Indian E-commerce is creating economic growth by generating fr... Read More

Inspiring Start-ups: How Chumbak turned Un-conventional into Attractive

Like most start ups, every big idea starts from a small need. For Shubhra Chadda and Vivek Prabhakar this small need became a big opportunity, which they pursued proactively to create something they never dreamed of. Birth of an Idea: Subhra & Vivek, shared the same ... Read More

Inspiring Start-ups: The Inspiring story behind the success of “”

When we think about start ups we sometimes have some preconceived notions. There must be some brilliant guy who wanted pursued his vision after a successful corporate stint. Contrary to this is the story of Supam Maheshwari. Lateral Thinking This mechanical engineer and ... Read More